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The Competitive Advantage

The Competitive Advantage

By Sal
Published in Adopt Blockchain
December 20, 2022
3 min read

Blockchain technology has quickly become a popular buzzword in the tech industry. It is often referred to as ‘the new internet’ and many businesses are looking for ways to leverage this innovative technology to gain competitive advantage. In this blog post, we will discuss how blockchain can be used by companies to achieve an edge over their competitors and why it should be seriously considered when developing any business strategy.

What is Blockchain?

Before discussing the advantages of implementing blockchain, let me first define what exactly it is. Put simply, blockchain is a distributed ledger system that records transactions between two or more parties without requiring trust or intermediaries such as banks or other financial institutions. This means that all participants have access to an immutable record of every transaction ever made on the network which cannot be tampered with – creating unparalleled security compared with traditional systems like databases where data can easily be altered by malicious actors due to lack of oversight from third-parties (e.g., credit card companies). Furthermore, since there are no middlemen involved in processing payments within a blockchain network, transactions typically take place much faster than those conducted through existing banking infrastructure – providing companies with quicker payment options for customers who may not want wait several days for funds transfers from one bank account another before being able purchase goods/services online etc..

The Benefits Of Adopting Blockchain Technology For Businesses

One major benefit businesses stand to gain from adopting blockchains into their operations lies in its ability to provide them with greater control over processes related to customer onboarding and identity verification - allowing firms to verify both individuals’ identities securely while also reducing costs associated with the manual labor required to do so manually via traditional methods (i.e., paper documents submitted, scanned images sent via email, etc.). Additionally, because each participant receives copies of all ledgers across multiple nodes, decentralization eliminates single points of failure, thus making networks far less vulnerable to attacks by cybercriminals. Moreover, deploying smart contracts onto these platforms allows organizations to automate certain tasks such as performing background checks on employees, automatically updating sales figures, invoices, generating reports, tracking inventory levels, and even issuing digital tokens representing company shares for holders to vote by proxy whether they are physically present in the meeting room where decisions are taken. Finally, thanks to the transparency and immutability provided by blockchains, private data is stored in a secure manner that is only accessible to people who need access, thereby protecting sensitive information from falling into the wrong hands of criminals and hackers alike.

How Companies Can Leverage Blockchain To Gain A Competitive Advantage

By leveraging various features offered through decentralized public networks, enterprises can create use cases tailor-fit to their needs to unlock potential cost savings, improve efficiency, streamline operations, increase productivity, and offer better services and products to compete and remain ahead of the curve in the long run. As mentioned earlier, for example, automating mundane tasks could lead to a significant time reduction for staff, freeing up resources to focus on core competencies and further develop their offerings to generate higher profits and growth opportunities in areas that would otherwise be hindered by slow, cumbersome procedures. We have already seen successful implementations of large scale projects, including IBM’s Hyperledger Fabric development for commercial applications in the healthcare, shipping, logistics, retail, and automotive industries, just to name a few. These demonstrate the massive potential behind utilizing DLT technologies to help modernize antiquated ways of conducting day-to-day activities, opening the door to a whole host of exciting possibilities for future enterprise-level adoption well beyond the current scope of uses discussed here.


All things considered, integrating emerging technologies like blockchains into corporate strategies provides numerous benefits, ranging from improved throughput, scalability, enhanced privacy and control, lower overhead expenses, and increased speed and reliability, respectively. While the concept is still relatively early in the stages of evolution, the long-term goal should strive towards taking full advantage of its capabilities in order to stay abreast of the latest technological trends and maintain a sustainable competitive environment. With the right mindset and guidance, and properly implemented solutions, we will see the rise of leading corporations using DLTs to make great strides in innovation and success in the near and distant futures to come.




Creative Digital Services Consultant

Building over new technologies like Cloud, Artificial Intelligence (AI), blockchain and Internet of Things (IoT). Integrating these maturing technologies at such early stages is fascinating.


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